About

Do you want to do good well when you support charities? Do you want to do good well dealing with the end of life for yourself or those you love?

I’m Ed Long, JD. I’m devoted to excellence in both charitable giving and end-of-life care. I created this site to share with you and others as you seek to do good well in those vital arenas. I hope you find it helpful.

My background includes extensive hands-on experience in the legal, nonprofit, elder law, care planning and financial fields. I’ve created and managed nonprofits and helped others evaluate them. A few accomplishments:

• After earning my college business degree, earned my law degree at age 23 — serving also as a law review editor.
• Practiced government and corporate finance law for 20+ years with a major Wall Street law firm — where I helped raise billions of dollars for projects and organizations across the U.S.
• Earned my financial planner certification.
• Written uncountable nonfiction articles, guides and tools.
• Founded or helped others found nonprofits in California and Oregon.
• Practiced elder law for 15+ years in my own law firm and then as co-founder/staff attorney for elder-assisting nonprofit — where I helped older adults and families look at their living and financial situations create better plans and results.
• Co-founded and managed the first nonprofit end-of-life care home in Southern California.
• Served for 20+ years on the bioethics committees at two prominent hospitals — where I repeatedly saw the results of care planning done poorly or not at all.
• Provided many well-received community education programs over 25+ years — helping attendees understand and evaluate nonprofits and in other programs helping them do better elder law/care planning.

Note: Please don’t add up all those years — there was some overlap so I’m not 103+ years old. 

You can also find me on LinkedIn.

If you have questions, suggestions or other feedback for me use the Contact and Ask page.

Ed